Australia: Travel trade event to help businesses wade through competition

Acclaimed photographer Lauren Bath is a speaker at the event. Source: Lauren Bath Services

STIFF competition in the travel industry has led to a greater need for agents and suppliers to stand out.

At the 2017 Travel Industry Exhibition and Conference in Sydney and Melbourne, travel businesses will congregate for two days to visit more than 40 exhibitors ranging from service providers and up-to-the-minute technology to unique destinations and hotels. Attendees can discover the latest products, compare offerings and discuss services.

At the Sydney event, free workshops – running on both days – will cover Europe’s and Asia’s best destinations in 2017, how to gain credibility and traction through media exposure and social media as well as how to package smart tours to the ever-growing market of India-Nepal-Sri Lanka.

On top of that, visitors will learn how to maintain relevance in the crowded retail travel market, tailor new-era group travel, as well as fast-tracking their careers. Information on the evolution of travel wholesaling and a case study on the Australian technology and travel success story iVenture Card will also be shared.

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Organisers Exhibition and Trade Fairs (ETF) event director said in a press statement: “[The event is] two days of new ideas, brands and networking to help travel agents and suppliers grow their businesses – all under one roof.”

This year’s official Sydney event partner is the India Tourism Board which promotes India to the Australasia region with information about the nation’s unique historical and cultural products.

The Sydney event will take place on July 20 – 21 at the Crystal Palace in Sydney’s Luna Park while the Melbourne leg will take place on July 25 – 26 at the Melbourne Conference and Exhibition Centre.