The March of the Elephants

Parade of fibre-glass elephants will tour aross India in the hope of raising awareness for the protection of the large mammal. Source: Curioso/Shutterstock

DURING November, beautiful decorated fiber-glass elephants will parade across India in the hope of raising awareness and funds to help the critical situation that these magnificent mammals face every day.

The threat of poachers and the dramatic loss of habitat has caused a decline in the numbers of elephants roaming the plains of Mali, Nepal, India, and Africa. In the last 100 years, the decrease in wild elephants has dropped 90 percent because governments aren’t doing enough to put a stop to the ivory trade, among other reasons.

Elephant Family, an international charitable organization dedicated to the conservation of Asia’s elephants, is organizing the event in which these works of art will be wandering the streets of India on a four-month campaign.

The spectacularly designed elephants will be marching through Jaipur, New Delhi, and Kolkata, with the final route taking them to Mumbai in February next year.

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Designers such as Subodh Gupta, Christian Louboutin, Anita Dongre, Manish Arora, Sabyasachi Mukherjee and Vikram Goyal, all helped to create these beautiful mimics.

The event is believed to be the largest art exhibition of its kind in India, but it doesn’t end when the elephants reach Mumbai. After the parade finishes, a live auction will commence selling the artworks to the highest bidder. The money raised will be used by Elephant Family to fund the creation of 101 elephant-corridors across India.

These man-made channels are for the safety of elephants who can wander up to 50 miles a day if food is in short supply. The passages will be pathed far from human settlements, in hopes to prevent elephants from having violent and sometimes fatal interactions with farmers.