Australia boosts New Zealand as a business events destination

New Zealand’s stunning landscapes can easily sway delegates to extend their trips or persuade them to return for a holiday. Source: Shutterstock/AsiaTravel

AUSTRALIAN business events associations are pushing New Zealand as a MICE destination with four “Taste of New Zealand” events being held across Australia this week.

The events aim to sell New Zealand as an attractive business events destination and to brief attendees about the country’s meetings and conference offerings.

The bureaus will showcase New Zealand’s local venues, activities, accommodation and cuisine, while Air New Zealand will also be present to talk about ease of access between the two countries.

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Tourism New Zealand business events and premium manager Lisa Gardiner said: “Event organizers are always on the lookout for a unique and memorable experience for their delegates.”

Tourism New Zealand works closely with event organizers to have New Zealand considered as a conference location.

The support on offer includes funding to deliver a feasibility study, paid site inspections and delegate boosting services to ensure conference organizers meet their registration numbers.

Through the power of its stunning natural landscapes, New Zealand can easily sway delegates to extend their trips or persuade them to return for a holiday.

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