While a majority of tourist destinations in Vietnam are said to be overdeveloped, tourism authorities in the country’s southern coastal province of Binh Dinh are looking to capitalize its “untouched” landscapes and the increasing popularity of its lesser-known beaches to draw more visitors.
According to Vietnam News, the province in recent years has seen a spike in visitors to sites that retain natural characteristics, thanks to measures taken to promote tourism investment and steer tourists off the country’s beaten paths.
Last year, Binh Dinh recorded some 3.2 million tourists, of which 265,000 were foreign arrivals, a 23 percent increase over 2015 with a total revenue collection of VND1.45 trillion (US$63.8 million).
By 2020, the province is aiming to achieve 5.5 million arrivals.
Among locations that have gained popularity among young Vietnamese is KyCo Beach which is famed for its rustic appearance.
Located some 25kms to the northeast of Quy Nhơn, the province’s capital city, KyCo beach is also known as the Maldives of Vietnam with an exotic scenery, white sandy stretches, colorful reefs and pristine waters.
The province’s isles like Cù Lao Xanh, or Green Island, is said to live up to its name as the natural forest remained intact and was home to a small population of 2,000 residents.
While Green Island has been quaint and relatively untapped, Phan Văn Binh, vice chairman of Nhơn Châu Commune, told Vietnam News the place has seen some development.
“In recent years, tourists from HCM City, Hà Nội, even Central Highlands, have started to notice the isle. So far this year, the Isle welcomed some 1,500 tourists,” he was quoted as saying.
He said residents have been told by authorities to take up the homestay model for accommodation and take loans in order to renovate their houses.
“In addition, we also are calling for investment so tourists may enjoy diverse forms of tourism, as well as creating jobs for locals,” he said.