Italian luxe brand Bulgari glams up Asian cities
IN 2001, Bulgari (stylized as BVLGARI) formed a joint venture with Luxury Group – the Luxury Division of Marriott International to launch their luxury hotel brand, Bulgari Hotels & Resorts.
The first hotel opened in Milan three years later.
Now, the company has announced plans to expand its hotel empire to Japan. Particularly, Tokyo.
According to Bulgari’s website, the Tokyo outpost will be located in an ultra-skyscraper planned for construction in the Yaesu 2-Chome North District Category-I Urban Redevelopment Project.
Occupying the 39th to 45th floors of the building, the Bulgari Hotel Tokyo will offer 98 guest rooms in a variety of configurations, including the extraordinary Bulgari suite. Other iconic features that will share the same space are such as Il Bar, Il Ristorante, the fireplace Lounge, Il Cioccolato store, and a dramatic ballroom.
Of course, there will also be a 1,500-sqm Bulgari spa, offering the ultimate wellbeing experience with immersing and innovative treatments as well as a fitness center with an indoor pool.
Finally, as with all the Bulgari Hotels & Resorts, the Tokyo hotel will be designed by Italian architectural firm Antonio Citterio Patricia Viel.
The Bulgari Hotel Tokyo will be just a stone’s throw away from some of the city’s best attractions such as the Imperial Palace and the vibrant shopping havens Nihombashi and Ginza.
It’s set to open in 2022.
Other Bulgari-branded hotels in Asia include:
Bali (opened in 2006)
The earliest of the slew of Bulgari Hotels & Resorts to open in Asia, the Bulgari Resort Bali is the pinnacle of tropical luxury.
Located on a rugged Balinese cliffside, the resort boasts the same bold and sleek aesthetics.
Like the other establishments, the Bulgari Resort Bali features Il Ristorante, Il Bar and the Bulgari spa, but also a restaurant with a more local flavor named Sangkar (which means “nest”).
Beijing (opened in 2017)
The Bulgari Hotel Beijing is the first Chinese addition to the Bulgari Hotels & Resorts’ luxury hospitality collection.
Located in the heart of China’s exclusive Embassy District, the “urban resort” blends art with nature, as it is adjacent to the Genesis Art Foundation and surrounds by lush gardens.
Other than featuring 199 rooms and suites to Beijing’s sophisticated elite and business travelers, the Bulgari Hotel Beijing also offers the trademark Bulgari spa, Il Ristorante, Il Bar, and a grand ballroom.
Dubai (opened in 2017)
When the Bvlgari Resort & Residences Dubai opened last year, shortly after Bulgari Hotel Beijing, it was cited to be the costliest hotel in the Middle East, surpassing the room cost of Burj al Arab.
The resort is situated on the exclusive, manmade Jumeira Bay, and stands out like a jewel on the island.
The 158,000-sqm property boasts six residential buildings with 173 sea-facing apartments, 15 private mansions, and Bulgari’s first-ever marina and yacht club, as well as Il Bar, Il Cafe, and Il Ristorante.
A Bulgari establishment that’s slated to open in Shanghai later this year will undoubtedly be a nice addition to the Bulgari Asian hotels roster.
Located on a 40-story building by the river near the central business district’s iconic Bund and city center, the Bulgari Hotel Shanghai will have 82 hotel rooms and suites.
The ultra-luxe Shanghai outpost will feature Il Bar, Il Giardino, Il Cioccolato, Il Ristorante, the must-have Bulgari spa, a fitness center, and a grand ballroom.