#MakeFirstMomentsHappen: Will you take the leap of faith?
MOMENTS, adventures, and experiences don’t just automatically fall onto your lap. You have to make them happen for you.
And that’s what Cebu Pacific Air (CEB) is encouraging travelers to do through its #MakeFirstMomentsHappen campaign.
The Manila-based Philippine low-cost airline recently rolled out a video series aimed at inspiring travelers to make moments happen.
The first of the videos, “First Break“ features a young professional named Leah who is working towards taking a break with a milestone adventure to mark her birthday.
Her adventure of choice? Cliff diving at Initao, Cagayan de Oro, a beachside destination famed for its protected virgin forests, white sand beaches, and exhilarating water adventures.
Though probably not for everyone, especially those with a morbid fear of heights, her literal leap of faith is meant to encourage “everyJuan” to travel, experience destinations, and take on adventures for the first time.
“It has always been our goal to support everyJuan to fly to their dream destinations. Now, we want to take things to greater heights, and share and celebrate exciting first memories and experiences with our loyal patrons,” waytogo quoted CEB Director for Corporate Communications Charo Lagamon as saying.
#MakeFirstMomentsHappen has also gained quite a bit of traction on social media, with scores of aspiring travelers hashtagging their travel bucket lists and dreams.
“Solo travel is a bucket list and a challenge for myself. I’m afraid but also excited. I guess that’s the joy of it, to explore places you’ve never been to, be with people you’ve never met and discover that this life has so much more to offer,” Twitter user @Oorangtheworld posted.
“In this world full of uncertainties and self-doubts, I want to take this chance to travel alone, to know how far I can go to chase my precious dreams. And I want to gain that self-confidence that I need to face the judgments of other people,” @anaklarissapaps wrote.
CEB flies daily across 37 domestic and 26 international destinations.
Its main base is Ninoy Aquino International Airport in Manila, with other hubs at Mactan-Cebu International Airport, Clark International Airport, Kalibo International Airport, Francisco Bangoy International Airport, Iloilo International Airport, and Laguindingan Airport.
The next part of the #MakeFirstMomentsHappen video series is expected to be released on CEB’s Facebook page.