The ultimate MICE Experience awaits in Hong Kong’s Old Town Central

The most recognizable and photographed example of street art in Hong Kong. Source: HKTB.

DESIGNED by Meetings and Exhibitions Hong Kong (MEHK), a division of the Hong Kong Tourism Board (HKTB), the brand-new Old Town Central (OTC) MICE Guide was officially launched at a trade briefing in Tai Kwun, Centre for Heritage and Arts on Nov 5, 2018.

It is designed for planners, recommended by top planners from four strategic markets across the region.

The guide is available in print and digital versions for meeting planners to plan and design the best spots in the OTC cluster, a community over 100 years old, which offers a great variety of meeting ideas, from venues to team-building and gourmet indulgence.

The guide features five categories: multi-purpose event venues, trendy dining options for different dietary needs; unique team building ideas catering for different size groups and occasions, a fun-filled scavenger hunt, and a “Choose your own adventure” option, featuring over 20 unique locations to match every interest. Old Town Central is set to become the ideal hub for social events and corporate gatherings.

The Ultimate MICE Guide to Old Town Central is designed for planners with recommendations by planners.

“This approach goes beyond product development and takes a holistic experiential approach to create an all-in-one MICE solution, tailored for meeting and incentive groups, to create an engaging and authentic Hong Kong experience in Old Town Central,” Hong Kong Tourism Board Mice and Cruise Division General Manager Kenneth Wong said.

The four key components of The Ultimate MICE Guide to Old Town Central are:

Authentic scavenger hunt in Old Town Central

Nothing is more authentic than a scavenger hunt in the city’s iconic neighborhood, which reflects the contrast between old and new, heritage and creativity, and East and West.

Paying tribute to local icon Bruce Lee, this street art is one of the most visited street arts of tourists and locals alike. Source: HKTB.

Get acquainted with some of the neighborhood’s hidden gems, as each of the 10 checkpoints is a unique local attraction, related to history, delicious food or great shopping.

Teamwork in action

Sharing a unique experience brings people closer together, whether it involves building stronger connections through a joint cooking experience or strengthening bonds through the universal language of art.

About 10 classes have been introduced so far, from arts and crafts and food tasting to traditional cultural activities, all featuring a local twist for participants to interact with and appreciate Hong Kong culture while having plenty of fun!

Dining in the heart of Asia’s food paradise

Hong Kong has no shortage of exceptional international restaurants.

A taste of Dim Sum is a must-try delicacy as it brings out the cultural authenticity of Hong Kong. Source: HKTB.

Scattered throughout the heart of the financial and cultural district of Old Town Central is everything from Michelin maestros and halal-certified and vegetarian eateries to myriad restaurants that boast a world of flavors – all catering for parties of different sizes and purposes.

Event venues

OTC is also home to a range of venues that cater for a plethora of events and celebrations – whatever the theme and scale. Art institutions, heritage sites, and modern multi-purpose spaces abound in the district.

These locations can host events that encompass everything from street festivals in Hong Kong’s most iconic nightlife spot.

To add on, Hong Kong is also home to 285 hotels, offering 79,944 rooms as of June 2018.

In 2018 through to early 2019, the city welcomes a few more iconic brand names on both sides of the Victoria Harbour, including the 336-room Murray Hong Kong, the 129-room St. Regis Hong Kong, and the 671-room Hotel Vic on the Harbour on Hong Kong side, and across the harbour, the 413-room Rosewood Hong Kong.

Explore The Ultimate MICE Guide to Old Town Central here.